We know Google is one remarkable invention, and they keep advancing as we speak!
Here’s the update: Google announced a new series of tools that will allow advertisers to run TV ads in Display & Video 360. Due to the change we all have had to endure over the past few months, people have spent a remarkable amount of time watching connected TV at home. So, now there is the ability to reach and target TV and TV app audiences across multiple devices through Display & Video 360. What does this mean? For example, advertisers will be able to show video ads from AT&T TV Network across connected TV, laptops, smartphones, or tablets to further enhance our client’s business!
Here’s a bonus: In the future, national linear TV broadcast, cable networks, and local TV stations will be also added.Stay tuned for more announcements for when this tool is available in Greece!